There has been confusion about the terms Text Expander (for Windows), text-expander and TextExpander by one single concerned individual and we are glad to clarify:
TextExpander is a trademark of SmileOnMyMac. Actually, we already make this clear on our contact/imprint page.
It it is widely known by TextExpander users, that this software is available for the Apple platform only (as at the time of writing, dated 08/14/2012).
This webpage has the domain name textpanderwindows.com to emphasize this fact and to define the target audience of Windows users.
For most individuals, it is common sense, that words like "text" and "expander" are general plain English words but we gladly provide additional evidence:
A quick websearch confirms that many companies are using the term "Text Expander" and "Text Expander for Windows" to describe and advertise their products.
This is just fine because it is widely accepted, that people are thankfully allowed to make use of the English language.
PhraseExpress includes a text expansion feature and we are confident, that it entitles to describe this product as a "Text Expander" or "text expansion software".
We also believe, that intellectual power enables most people to distinguish products labelled PhraseExpress from products labelled TextExpander. The shape of those words are, again, very different and one word is even longer to emphasize the difference.